Vol 3 No 2 (2026): July

Articles

• Big Data Utilization and Online Promotion Strategy Impacting Customer Satisfaction Through Digital Experience and Buying Decision West Java

  Indra Surya Permana Permana, Ahmad Ngiliyun (Penulis)

  92-108

  • JBK92-108 (Inggris)

  DOI: https://doi.org/10.71154/hme4zt95

• Financial Technology Utilization and Budgeting Discipline Affecting Sustainability Performance through Financial Inclusion in Indonesian Handicraft MSMEs

  Yuni Utami, Yanti Puji Astutie (Penulis)

  109-125

  • JBK109-125 (Inggris)

  DOI: https://doi.org/10.71154/vta3zc35

• Sustainable Financial Management in MSMEs: A Qualitative Study of Green Business Adaptation in Indonesia

  Syahrul Syarifudin, Dendi Purnama (Penulis)

  126-144

  • JBK126-144 (Inggris)

  DOI: https://doi.org/10.71154/wsvhe377

• Factors Driving Tax Compliance Among SMEs: A Systematic Literature Review

  Muhammad Wildan Basri, Diah Ilmi Rizqiana (Penulis)

  145-157

  • JBK145-157 (Inggris)

  DOI: https://doi.org/10.71154/658xsj17

• Extending UTAUT2 to Examine QRIS Adoption Behavior in Traditional Retail Markets

  Rizka Putri Rahayu, Eka Sari Amalia (Penulis)

  158-170

  • JBK158-170 (Inggris)

  DOI: https://doi.org/10.71154/8m300r70

• Understanding Consumer Purchase Decisions on TikTok Shop: The Role of Digital Trust Mediation in Live Streaming and Customer Engagement

  Yasir Hudzaifah, Joko Susilo (Penulis)

  171-179

  • JBK171-179 (Inggris)

  DOI: https://doi.org/10.71154/kdrtew96

• Social media marketing strategies for SMEs in Indonesia: A systematic literature review

  Fajar Adi Prakoso, Nurul Sriminarti (Penulis)

  180-186

  • JBK180-186 (Inggris)

  DOI: https://doi.org/10.71154/48ef1f06

• The Influence of Website Quality, Perceived Ease of Use, and Consumer Trust on Purchase Decisions among Shopee Users in Kebumen Regency.

  Hanwinartha Haryono, Ibnu Khafi, Agustin Riyan Pratiwi (Penulis)

  187-199

  • JBK187-199 (Inggris)

  DOI: https://doi.org/10.71154/gpytsv60