Vol. 2 No. 2 (2025): July

View Vol. 2 No. 2 (2025): July

The July 2025 issue of the Jurnal Bisnis dan Kewirausahaan (JBK) presents a diverse collection of articles exploring significant developments and research in the fields of Entrepreneurship and Management. This issue highlights practical applications and theoretical advances in these areas, particularly in the context of digital transformation and labor productivity.

Published: 2025-07-15

Articles

  • JEES Model for Encouraging Performance Improvement Through Employee Welfare of Small Businesses in the Snack Food Industry in Greater Malang

    R Iqbal Robbie, Titiek Ambarwati (Author)
    96-105
    DOI: https://doi.org/10.71154/qg7gww06

  • From Screens to Trust: How Celebrity Endorsements and Environmental Factors Shape Customer Loyalty in Mobile Banking

    Danya Rizki Chaerunisa Chaerunisa, Sudadi Pranata Pranata, Dewi Laily Purnamasari Purnamasari (Author)
    106-121
    DOI: https://doi.org/10.71154/1pca2775

  • The Influence of Fintech Adoption and Financial Literacy on Financial Performance with Digital Trust as a Moderating Variable in Islamic Banks

    Mutia Pamikatsih Pamikatsih, Regita Cahyaningsih Cahyaningsih (Author)
    122-136
    DOI: https://doi.org/10.71154/g9qn7w26

  • Information and communication technology in MSMEs: A systematic literature review

    Eri Kristanto, Rahayu Anggraeni (Author)
    137-142
    DOI: https://doi.org/10.71154/57pw6831

  • Potential of IKN Tourism Enchantment

    Clarisa Alfa Lionora, Nurul Janah, Yenny Reiza Fitriana, Axel Giovanni (Author)
    143-156
    DOI: https://doi.org/10.71154/ztzwvx95

  • The Role of Word of Mouth and Digital Reviews on Sellection Decision : Study on The Private Hospital In central Java

    Rosliana Mahardika, Antonius Ary Setyawan Setyawan (Author)
    157-166
    DOI: https://doi.org/10.71154/ketpch89

  • Linking Digital Leadership to Work Engagement through Digital Readiness: Creative MSMEs in the Kedu Residency, Central Java

    Nur Wening, Sujoko (Author)
    167-175
    DOI: https://doi.org/10.71154/j2gm8p64

  • Cultural Factors in Marketing MSME Products in Sukahening District

    Aneu Nurkhalifah Arhasy Arhasy, Muhammad Luthfi Romdoni Romdoni (Author)
    176-187
    DOI: https://doi.org/10.71154/eb1dnx97