Vol. 2 No. 3 (2025): November

View Vol. 2 No. 3 (2025): November

The November 2025 issue of the Jurnal Bisnis dan Kewirausahaan (JBK) presents a diverse collection of articles exploring significant developments and research in the fields of Entrepreneurship and Management. This issue highlights practical applications and theoretical advances in these areas, particularly in the context of digital transformation and labor productivity.

Published: 2025-11-15

Articles

  • The Effect Of The Use Of E-Wallets, Financial Literacy And Ease Of Transactions On The Consumptive Behavior Of Msme Actors In Bondowoso Regency

    Lailatul Karomah, Ni Nyoman Putu Martini G, Bayu Wijayantini (Author)
    188-200
    DOI: https://doi.org/10.71154/g5bx3174

  • The Role of Innovation Orientation on MSME Performance Moderated by Competition Intensity

    Abu Naim, Rina Ambarwati, Ervina Yennie Permananingrum, Ilwin Hadi, Ahmad Pauji (Author)
    201-208
    DOI: https://doi.org/10.71154/bwvnqf22

  • Exploring Human Resource Management Strategies to Enhance Employee Engagement and Organizational Performance in Education Sector

    Rita Andini Rita Andini, Ahmad Dwi Nurdiyanto Nurdiyanto, Mohklas Mohklas (Author)
    209-226
    DOI: https://doi.org/10.71154/x22faq86

  • An Analysis of Ethical Perceptions and Social Responsibility of Public Accountants in Audit Practices within the Era of Financial Digitalization

    Milatina Laksmita Dewi Dewi, Maulia Regita Belananda Belananda (Author)
    227-241
    DOI: https://doi.org/10.71154/0bj86067

  • Integrating Employee Empowerment and Digital Marketing Strategies to Enhance Customer Trust and Business Sustainability among MSMEs

    Selamet Selamet, Hartoyo Hartoyo, Juli Handayani Handayani (Author)
    242-255
    DOI: https://doi.org/10.71154/qen1tc73

  • Exploring Operational Management Practices in Creative MSMEs in Jakarta: A Qualitative Study of Efficiency Strategies

    Ainna Fariha Fariha, Shinta Runiti Runiti (Author)
    256-273
    DOI: https://doi.org/10.71154/wp7w9f41

  • Sustainable Digital Marketing Strategy Based On Local Wisdom And Green Innovation For MSMEs In Indonesia

    Intan Puspita Rini Rini, Tholal Fasyni Fasyni, Ratih Ayu Sekarini Sekarini (Author)
    274-284
    DOI: https://doi.org/10.71154/58phs383

  • Comparison of Consumer Purchase Decision Levels on Shopee Accounts That Use and Do Not Use Live Streaming

    Eko Wardoyo Wardoyo, Kaila Fatimah Fatimah (Author)
    285-292
    DOI: https://doi.org/10.71154/y1jtk725