HAWA, Sarah Dien; SUDARTO, Sudarto; NAJMUDIN, Najmudin; NOVANDARI, Weni. Artificial Intelligence Adoption and Marketing Performance among SMEs: Examining Technological, Organizational, and Environmental Barriers through the TOE Framework. International Journal Business and Entrepreneurship, [S. l.], v. 3, n. 2, p. 189–203, 2026. DOI: 10.71154/khfrcw54. Disponível em: https://journal.iconpublisherindonesia.com/index.php/ijbae/article/view/173. Acesso em: 23 jul. 2026.